MySpace Revenues - What Will News Corp. Say Today?

This afternoon News Corp. reports quarterly revenues and many people expect Rupert, Peter et al to comment on the state of things at Fox Interactive Media and MySpace. Not too long ago, the Wall Street Journal reported that FIM would fall $100 million short of the $1 billion revenue goal for fiscal 2008 that Rupert Murdoch had set last June. Since then the media has been all over the idea the social networking is failing to monetize as quickly as everyone had hoped.

In recent earnings calls NWS has been a lot more open about the finances at FIM. However, I have a sneaking suspicion that this call won’t answer many questions. NWS has one more quarter until the end of the fiscal year and I’m not sure how much they will offer in terms of guidance. A lot about FIM and MySpace is in flux, what with the ad sales reorganization and the launch of the new ad tech unit under Adam Bain. Plus, NWS has plenty else to talk about in other aspects of its business.

We’ll see in a couple of hours.